Tuesday, April 18, 2017

Engaging Youth to Care for the Planet - Peek Freans Gluco Holds Nature Carnival

Peek Freans Gluco, Pakistan's leading energy biscuit brand of English Biscuit Manufacturers (Pvt.) Limited (EBM), in collaboration with WWF Pakistan, organized the Gluco Nature Carnival at Maritime Museum, Karachi on Sunday.


The carnival, in its 18th year, aimed to reemphasize the beauty of nature and the need for everyone, especially students, to protect and nurture it. Schools from across Karachi and Sindh exhibited unique solutions for preserving the environment through 3D models, presentations and other mediums. The theme of this year’s competitions included recycling and reusing, water pollution and health implications, waste management, watershed management, organic gardening, wetlands and disaster risk reduction, and green economy. The winners were awarded with certificates, awards and gift hampers. 

EBM’s Head of Marketing, Ayesha Janjua, said on the occasion “it is our responsibility to provide our next generation with a nourishing environment and foster ownership and a sense of responsibility. At EBM, we have always pursued an environmental friendly approach and we believe this carnival will serve as an inspiration for others to do the same.”

ABOUT EBM
English Biscuit Manufacturers (Private) Limited, the makers of Peek Freans biscuits, was established in 1966 as the first manufacturer of wholesome, hygienic packaged biscuits in Pakistan. For almost 50 years, EBM has been a symbol of trust and confidence for consumers, making it the leading biscuit manufacturer of Pakistan. EBM is the first biscuit company in Pakistan to have achieved ISO 14001, ISO 9001 and HACCP certifications. The Peek Freans brand also enjoys the internationally acclaimed Superbrands status.


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